mediaME Forum:2012 drew over 300 media, advertising and marketing experts from Jordan, Lebanon, Palestine, Syria, Iraq and other countries. A total of 25 speakers tackled a variety of topics ranging from the analysis of MENA digital audiences to online Arabic content, mobile advertising models, and social media effectiveness measurement, among other topics related to digital media and online advertising.
"The mediaME Forum is a flagship event that showcases the latest practices in social and digital media as well as displays the growing dependency on these tools when implementing PR, marketing and advertising campaigns," said Jumana Twal, Bidaya Founder and CEO. "Recent statistics show that the Arab World is home to over 50 million social media users on platforms that include Facebook, Twitter and LinkedIn. This indicates that the Internet has grown to become an important part of our daily lives, which is equally true at Bidaya as we adapt to market developments and adopt best practices in the delivery of quality public relations and corporate communications services."
Twal went on to express pleasure at Jordan's advanced capabilities in organizing such events, describing the Kingdom as a vital hub that brings together regional experts from across all fields. She stressed the necessity for relevant stakeholders to intensify efforts in exchanging ideas and benefiting from the experiences and expertise of others in the field of customer service, public relations and marketing so that Jordan may effectively compete on the regional and international levels. In closing, Twal affirmed that Jordan's youth have the talent and skill to drive the innovation curve and excel.
Source: http://www.ameinfo.com/bidaya-corporate-communications-media-supporter-mediame-322896
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