We all read reviews and check star ratings on Amazon before we buy stuff. We've already seen that companies sometimes write reviews themselves, and they're easy to spot by the way they're written. But there's a new trend among some less trustworthy Amazon sellers: bribing customers to write favorable reviews.
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Source: http://feeds.gawker.com/~r/gizmodo/full/~3/njjIQHkPysI/bribing-customers-to-get-five+star-amazon-reviews-is-a-new-marketing-low
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